Digitalexperiencesthat perform,convert & rank
Web developer and SEO specialist in Toronto, crafting high-performance websites and data-driven strategies that turn visitors into customers and ideas into digital reality.
Building for the web since 2009, bringing the same level of craft to a landing page as a full web application.
Based in Toronto. Working worldwide.
I build websites and applications that don't just look great. They perform, convert, and rank.
I'm Jonathan Rosenfield, a digital experience creator and SEO web developer based in Toronto, Canada. With 15+ years of experience, I work at the intersection of technology and creativity.
Every digital experience should be fast, accessible, and purpose-driven. From small business sites to complex web applications, I bring the same level of precision and care to every project, no shortcuts.
Based in Toronto. Working worldwide.
What I do.
- 01
Web Development
Custom builds in Next.js, WordPress, or Shopify. Fast pages, accessible markup, no template bloat. Sites built to be edited by humans for years, not framework-rewritten every six months.
RecentDry Cleaners Toronto · Leading Green - 02
Web Applications
Tools and platforms that earn their complexity. Auth, dashboards, payments, built only as deep as the product needs.
RecentMakeMeSongs.com - 03
SEO Strategy
Findable on purpose. Technical SEO, content architecture, schema, monthly reporting that tells you what to do next.
RecentAvery Recovery · EarthConnect - 04
UI & UX Design
Interfaces that respect the person using them. Research, wireframes, prototypes, and a design system that survives the second sprint.
RecentDelina Esq. · MakeMeSongs.com - 05
E-Commerce
Shops that sell without shouting. Clean storefronts that get out of the way of the product, with checkout that doesn't lose to a 404.
RecentLeading Green - 06
Digital Analytics
What's working. What isn't. What to do next. GA4, Plausible, or custom event pipelines, set up so the answers are findable in 30 seconds.
RecentAvery Recovery - 07
Video Editing
Editing for podcasts, YouTube, and short-form social. Clean cuts, readable captions, sound that's actually listenable, and a turnaround that keeps up with a publishing schedule.
RecentF Your Feelings Pod
Selected projects.
Dry Cleaners Toronto
A complete custom build for Toronto's most-booked dry cleaner. Online booking, schema-marked location pages, and a fast site that does the talking.
- Role
- Design, build, SEO
- Stack
- WordPress · Custom theme · Booking
- Outcome
- +212% organic traffic, ~33% of bookings now online
- Timeline
- 10 weeks, kickoff to launch
How a project moves.
Discovery
We start with a conversation about your goals, your audience, and what success actually looks like. I map the work before any code gets written.
Design & build
Design and engineering in one set of hands, fast, accessible, SEO-ready. You see progress every week, not just at the finish line.
Launch & support
A smooth launch, then ongoing support: performance monitoring, SEO, and the improvements that keep you ahead after go-live.
Where things stand, today.
A short, dated note about what I'm doing, what's open, and what's not. Last updated May 18, 2026.
Taking on new projects this summer.
I keep the schedule short on purpose, a handful of projects a year, each with room to breathe. If the timing fits, let's talk.
Scaling Delina.esq.
A comprehensive business law library, built to drive SEO growth, expanding its content and organic reach month over month.
Where AI earns its place.
Testing where new AI tools genuinely speed up the work, builds, SEO, content, and where they're just hype. Practical, not breathless.
Let's build something great
Have a project in mind? Email me a few lines about it. I read every message and reply, usually within a day.